GENERAL INDEX website privacy policy

General Index Limited (“GX”) is a provider of commodity indexing solutions. References in this privacy policy (“Privacy Policy”) to “we”, “our” or “us” are references to General Index Limited. We operate the GX website available at: (the “Website”) to promote the GX commodity indexing services and solutions and to provide you with the opportunity to register to receive information and promotional materials about those services and solutions.

We are committed to protecting and respecting the privacy of those who visit the Website (“you” or “your”). This Privacy Policy sets out the basis on which the personal data collected from you, or that you provide to us, will be processed by us as a result of you visiting the Website. Please read the following carefully to understand how we will use your personal data. For the purpose of data protection legislation in the UK, we are the controller of personal data we collect via the Website and we are registered with the Information Commissioner’s Office (the ICO), the supervisory body for the UK.

We handle customer data according to regulatory requirements. If you have an enquiry, please contact           


When you access the Website, you may provide us with personal data, and we may collect and process such personal data in accordance with this Privacy Policy and for the following purposes: 

What personal data do we process?

- Identity Data: this may include your first name, surname, job title, employer and geographical location.

- Contact Data: this may include your email address, phone number(s), physical address and any other contact details you may choose to provide to us.

- Usage Data: we may process data regarding general technical use of the Website, such as IP addresses and diagnostic information.

Why do we process this personal data?

- To register your enquiry
- To contact you with details on our commodity indexing solutions
- To send you marketing and promotional material
- To identify any problems, defects or issues with the Website
- To optimise the performance of the Website
- To improve future versions of the Website

What is our lawful basis for processing?

We set out in the following table the purpose for which we may use specific types of your personal data and our specific legal basis for doing so:
Type of Data
Data Process
Legal Basis
Satisfy our legitimate interests (run and operate our Website, run our business, maintain our records)
Contact details (other)
GDPR 6(1)(f) Legitimate Interest
Take steps to fulfil a contract with you
Contact details, financial data (other)
GDPR 6(1)(b) Contractual Obligations
To satisfy our legitimate interest (to enable you to use the Website and make any necessary modifications and updates to the Website
Contact details (other)
GDPR 6 (1)(f) Legitimate Interest
Your consent (you can withdraw your consent at any time by emailing or clicking the "unsubscribe" link in any email)
Contact details (other)
GDPR 6(1)(a) Consent

By using the Website, we may need to disclose your personal data to the following categories of third parties in limited circumstances:· 

Third party infrastructure providers: your personal data may be held and processed securely by us on the dedicated systems supplied, monitored and maintained by our third party infrastructure providers, such as our Website hosting provider and customer relationship management provider; HubSpot.

Regulators or law enforcement agencies: if we are under a duty to disclose or share your personal data in order to comply with any legal or regulatory obligation, we may share your personal data with a regulator or law enforcement agency to comply with legal or regulatory requests.


We do not transfer your personal data outside of the UK. If there are circumstances which would require us to transfer your personal data outside of the UK, the following will apply. Where applicable, we may look to rely on an adequacy decision of the UK Government (for example, relying on a Privacy Shield certification where the transfer contains a US entity); click here for more information. Alternatively, in the case of transfers of your personal data outside of the UK, where the transfers are not to countries that provide an adequate level of protection, we will use reasonable efforts to put in place appropriate safeguards to cover transfers of your personal data including, for example, signing standard contractual clauses/data protection clauses adopted by the UK Government. Please click here for a link to the standard contractual/data protection clauses and click here for more information about the Privacy Shield for US companies. If you would like further information, please contact us at


On visiting any website, browsers download and store text files holding small pieces of data which provides a record of your visit and allow full functionality of the website. They enable personalisation where applicable and to see how visitors use the site in order to make improvements for future visits.

The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission. This site uses different types of cookies (full list of cookie types below). Some cookies are placed by third party services that appear on our pages. You can at any time change or withdraw your consent from the 'Cookie Settings' button at the bottom of each page on our website. Some of these third party services will collect personal data such as contact information. This information is only captured by forms (powered by HubSpot) that have been completed and submitted by you.

Cookie Types

Necessary Cookies -
Necessary cookies help make our website usable by enabling basic functions like page navigation and access to secure areas of the website. Our website cannot function properly without these cookies.

Statistics/Analytics -
Statistic cookies help us understand how visitors interact with the website by collecting and reporting information anonymously.

Preferences/Functionality - Preference cookies enable our website to remember information that changes the way it behaves or looks, like your preferred language or the region that you are in.

Advertisement/Marketing - Marketing cookies are used to track visitors across our website. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

We require your consent for cookies to be enabled on devices. If you decline, information will not be tracked other than a single cookie in your browser to give effect to your request not to be tracked.  You can opt out via the Google Browser Add-On functionality using any browser. Additional information on cookies including further details on how to opt-out on different browsers can be found at

The main cookies used on General Index website:

Name - Google Analytics (GA4)
Description - This helps us understand how visitors arrive at and use the website
Retention Period - GoogleAnalytics: 14 Months
Type - Statistics/Analytics

Name - HubSpot
Description - This helps us understand how visitors arrive at and use the website, as well as types of engagement (form submissions, pages viewed etc.). It is also our customer relationship management software that stores a users contact information once that user has started a conversation with us through a form submission
Retention Period - As long as a user/customer has an active lifespan with us
Type - Preferences/Functionality

Name - LinkedIn Insight Tag (LinkedIn Campaign Manager)
Description - This helps us understand how many visitors arrive at a predetermined landing page. No contact information is collected
Retention Period - 30 days
Type - Advertisement/Marketing


The Website may contain links to third party websites. If you follow a link to a third party website, please note that this Privacy Policy does not apply to those websites. We are not responsible or liable for the privacy policies or practices of those websites, so please check their policies before you submit any personal data to those websites.


We store your personal data in line with legal, regulatory, financial and good-practice requirements. If you want to know more about our data retention policies, please contact us at This information is stored for as long as necessary and permitted by law for the legitimate business purpose(s) for which we originally collected it. In line with the GDPR storage limitation principle, we do not keep data for longer than is needed and data records are periodically reviewed and deleted or anonymised where possible. Personal data is stored on secure server sin line with GDPR guidelines. 


As a result of us collecting and processing your personal data, you have the following legal rights:
· to access personal data held about you;
· to request us to make any changes to your personal data if it is inaccurate or incomplete;
· to request your personal data is erased where we do not have a compelling reason to continue to process such data in certain circumstances;
· to receive your personal data provided to us as a data controller in a structured, commonly used and machine-readable format where our processing of the data is based on: (i) your consent; (ii) our necessity for performance of a contract to which you are a party to; or (iii) steps taken at your request prior to entering into a contract with us and the processing is carried out by automated means;
· to object to, or restrict, our processing of your personal data in certain circumstances;
· if we use your personal data for direct marketing, you can ask us to stop and we will comply with your request;
· if we use your personal data on the basis of having a legitimate interest, you can object to our use of it for those purposes, giving an explanation of your particular situation, and we will consider your objection;
· to object to, and not be subject to a decision which is based solely on, automated processing (including profiling), which produces legal effects or could significantly affect you; and
· to lodge a complaint with a data protection supervisory body.

To exercise any of your rights set out above, including to withdraw your consent where we have stated we are processing your personal data based on your consent, please contact us at


If you have any questions, comments and requests about this Privacy Policy or your personal data, please email us at: Please notify us by email with any changes to your personal data at any time.

Any changes we may make to this Privacy Policy in the future will be posted Please check back regularly to keep informed of updates or changes to this Privacy Policy. This Privacy Policy was last updated on 31 October 2023.